In the latest ArenaNet blog post, Game Designer Ben Miller discusses the ethos behind game design at ArenaNet.
At ArenaNet there aren’t really recipes, nor are there secrets, but there are the high-level design principles that have guided our design process of Guild Wars 2. They have been the stars in the night sky that have kept this ship from running aground on more than one occasion. You can see them reflected in the combat, in the story, in the event system, even in the world map. Every aspect of the game has been touched and shaped by one or more of these “golden rules.”
The post covers a number of different “golden rules” including:
- Make the World come Alive
- Cooperation is Key
- Play the Game not the UI
- Take Risks
- Do it Well or Don’t Do It At All
- Respect the Player
Read the full post here.

